Sportswear giant Adidas has apologised after it misspelled the name of Colombia in football promotional images.
Social media users took to Twitter to mock the spelling of the South American country’s name as “Columbia”.
Users posted images apparently taken from sports store promotional material in recent days.
The marketing images, made for the Copa America tournament by the German company, feature stars such as Real Madrid’s James Rodriguez.
Seriously, @adidasfootball – IT'S COLOMBIA, not Columbia! Colossal mistake for such a brand. Unacceptable @adidasCO pic.twitter.com/Xvapv2i2RD
— Eña Ossa-Eslait (@EnaOssaEs) June 7, 2016
One Twitter user wrote: “Seriously, @adidasfootball – IT’S COLOMBIA, not Columbia! Colossal mistake for such a brand. Unacceptable”